Apart from crystals,
crystal pendants and slices of agate what other commodities do you think we
sell in large numbers at the Glastonbury Festival? Could they be condoms,
anti-vomiting agents, diarrhoea tablets or cigarette rolling papers? None of
these but come to think of it they’re really worth considering if no-one else
has got the licence. Okay, I’ll give you a clue. What’s the Festival famous
for? Music? Well maybe. Drugs and filth? We’re getting closer but truth to tell
it’s none of these. In the mind of the public Glastonbury is synonymous with
mud. Heavy rain on the festival site end of June brings with it flooding,
washed out tents and mud. The televised image of people wallowing in it,
dancing in it and up to their elbows in it is only too typical. All that mud
amid all that greenery! And what goes with mud and greenery, croak, croak,
croak? Why it’s frogs!
Our best selling items
at the Glastonbury Festival are frogs on marble. Little resin made frogs with
big blue eyes and broad red lips glued onto pieces of polished marble or
granite are the perfect complement to the oceans of greeny-grey sludge that
covers most of the festival site after three days of downpour. People just love
them. There they are, dozens of them sitting on our table, singly, in pairs or
even three together mounted on a single piece of rock looking up at the kids
like irresistible talismen. Mud, mud, mud, croak, croak, croak! Sunday mornings
we can’t sell them fast enough.
They come from the
wholesaler in boxes of three, same as the other resin animals we sell such as
rabbits, squirrels and tortoises. One large, two small to a box. Buy them by
the gross and they’re cheap. Around twenty pence each. All the small singles,
whatever the animal, sell at two-fifty. The large on their own are three. Two
small ones together are four pounds, a large and a small, four-fifty. All
together as a family group the price is five. Not bad for our customers, the
discount always appreciated. Of all the animals we sell, however, frogs
outstrip everything else by at least ten to one. Here the positioning of the
frogs on the rocks gives real scope for the imagination! We can put two small
frogs together side by side facing each other. Very cute! Alternatively we can
mount a big frog right behind a little frog, the suggestiveness of which
everyone knows at a glance making the posture very much in demand. Another popular
display is all three together, the large frog in the middle with a juvenile on
each side facing inward or outward.
Given the serious
demand and the fact that the frogs are often purchased as symbolic gifts of the
Festival and its muddy experience, a great selling point is to customise each
of the pieces on request. That means mounting them on pieces of rock just large
enough to be written on. An example of this can be Glastonbury 2000.
Equally popular is to have the name of the giver, Glastonbury and the date i.e.
from John Glastonbury 2010 or even For Mum Glastonbury 2011. Most
frogs sold however are kept by their purchasers so Glastonbury and the date are
the most common inscriptions.
Each product is heavy
and fifty together in a box weigh a ton so transportation is crucial. After
making each piece we put them into strong cardboard boxes like those used for
carrying bananas. Two full layers one on top of the other separated by a sheet
of cardboard. Mercifully these boxes come with a space cut into each short side
of the rectangle making it easy for two people to lift so that three or four
days before we leave for the Festival our camper van floor is loaded with four
boxes each side of the bedding area with six additional behind the driver and
passenger seats. A serious weight with all that granite and marble so we need
to make sure of the tyres!
Once we arrive we
offload the whole lot stacking them up back of the stall, maybe a dozen or so
pieces on one of the tables at any one time, most of them being frogs. Yes
there’s definitely something about them, all sitting there in a bunch waiting
to go to good homes. Simply irresistible if you’re wearing Wellington boots two
sizes too big and you’ve already been trudging in filthy deep mud. Even
irresistible if there’s no mud at all! They just sit there, on pink Italian
marble, polished Aberdeen red granite or Norwegian black larvikite, glaring up
at customers through baleful angry blue eyes with jaw to jaw bright red lips
all merry with an insouciant smile. However you look at them, face on or from
the side, they have a strange sinister demeanour. Almost like they could come
alive at any moment, hop onto your cheese sandwich and let go something nasty
all over it. And with such charm going for them they sell in hundreds. We just
can’t make enough. Everyone loves them to pieces.
I’ve got one sitting
in front of me at the computer and boy does it look malevolent! Almost like it
knows what I’m typing and doesn’t like it one bit. It wants some fucking
royalties out of this post make no mistake and if there’s no slugs to hand
it’ll piss all over the keyboard!
You’d better not
try that one on you slimy bastard or you’ll go outside on the ledge. You can
try hopping off that onto the railings below!
No, seriously, I didn’t
mean it! These frogs have been very good to us over the years and are
favourably thought of in the highest quarters at Barclays. I’ve even thought of
sending one to Chief Executive, Bob Diamond to put on his desk. Hi Bob,
thought you might like to see how I get rid of my overdraft. In fact, would it
be possible for the bank to lend me half a million so we could set up a factory
unit in China. With a billion Chinese we could do serious business!
And what do you know
all you banking cynics? You should be ashamed of yourselves. A week ago I got a
letter from Barclays Head Office. Dear Valued Customer, it began. I
can’t tell you how tearful it made me feel when I read it. Me! A Valued
Customer! You could almost cut the sincerity. It was like having a conversation
with Nick Clegg! Why, just imagine me being a liberal democrat voter; I wear
stripy hooped green and black woollen stockings, pink sandals and a floral
dress with water vole motifs on it and I believe in human rights for
bluebottles and guess what? Someone at party headquarters phoned me up and told
me I was a valued supporter, and furthermore, if I was a banking executive no
worries about my million pound bonus.
In this day and age
it’s so nice being made to feel that banks and politicians really care about
you. It makes you feel you can trust them with any money you’ve got!
Okay, the idea of a
German Ruhr size frog gluing assembly line in China on the backburner let me
return to Glastonbury where two hundred and fifty thousand potential frog
lovers come to chill out. A new approach to selling our frogs recently came to
mind and was shown to have definite mileage. Why not, we thought, liven up
their character by giving them a national identity? If a French guy or girl
came to the stall we’d call a frog Henri, for a German we’d call it Fritz and
for Italians Berlusconi! Most of our frog clientele however was English,
particularly guys with blond dreadlocks or girls with ripped stockings. That
said we needed names that fitted the type. George was out and you could forget
Charles and Camilla. We needed cool. We needed iconic. Rooney was good and so
too was Elton, but even better was Oggie. The punters just loved Oggie the
Froggie!
By Saturday night the
boxes were emptying and Sundays were always a landslide. A bit of bubble wrap
then into a carrier. Customers lining up though customising took time. Non-stop
activity with a gold marker pen. Me flogging the animals, Louise working flat
out on the crystals, pendants and trees. We sometimes brought helpers. Young
people we knew and counted on being reliable. Plenty of time to go to gigs,
free admission onto the site, free food and a decent day’s pay. Sometimes our
generosity paid off but not always. More than once on a Sunday, when help was
needed the most, they’d fail to show up. Wander in mid-afternoon after
unscheduled time in a tent with the drag end of a spliff stuck in an earring.
By late Sunday most of
the boxes were empty and the frogs gone to good homes along with rabbits and
squirrels. The slowest sellers were always the tortoises. By Monday tortoises
were down to a quid. Nobody wanted the fuckers. It took an Attenborough program
on the Galapagos to get a few moving and often not even then!
Frogs are always
popular, tortoises are not, but at Glastonbury frogs are seriously popular. Why
is that? There’s a simple answer. Glastonbury people are froggie people. Frogs,
one way or another are full of character. Tortoises aren’t! Frogs are a like it
or lump it species of being and if you don’t like it fuck off! They’re
opinionated. When they croak they’re probably saying up yours or go
fuck yourself. Tortoises are like dipping a knife in water. They’re yes
we agree with whatever you say types. They’re well we really haven’t got
any opinion right now but if you let us think about it for a few months maybe
we’ll give you a call. In the meantime put some more lettuce in the bowl and a
few pieces of cabbage.
Frogs are purposeful,
tortoises don’t have any ambition. Now saying this you might think that things
should be the other way round. You know, Glastonbury types being laid back
unwashed hippies with a going nowhere philosophy as maximum cool. But in that
you’d be wrong. Glastonbury people are keen to convey that appearance but to
stick it on them as a generalisation is a major mistake. They’re mighty
purposeful about their likes and dislikes and they know what they want. The
laid back image is only an image, a device to convey cool but actually they’re
more often full of something one way or another. Whether it’s shit or sound
common sense is a matter for debate.
Tortoises on the other
hand are full of nothing. They lack character and they lack oomph. They’re
definitely not get up and go types. Frogs on the other hand are. They’re we’re
out of here characters. Don’t like it and they’re off, same as Glastonbury
types. Our Glastonbury frogs are on the rocks all right but the people who buy
them know they’re only sitting there for their own convenience. They’re on that
bit of rock because it’s where they want to be. They’re free spirits really
like the people who buy them. They can hop off or piss off whenever they fancy
and because they and their purchasers are genuine free spirits they can both do
their thing whenever they like. Buying a frog on marble means two free spirits
getting together in a kind of art-deco alliance. We know, and so do the two
billionaire Russian oligarchs who approached us recently to set up a frog
manufacturing facility in Eastern Siberia. One of them we understand owns a
football club somewhere in England.
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